Blood Road

April 13, 2017

Blood_Road_Design_JPEG_WEB_040817[3]About the Film

Blood Road follows the journey of ultra endurance mountain bike athlete Rebecca Rusch and her Vietnamese riding partner, Huyen Nguyen, as they pedal 1,200 arduous miles along the infamous Ho Chi Minh Trail through the dense jungles of Vietnam, Laos, and Cambodia. Their Goal: to reach the newly discovered crash site and final resting place of Rebecca’s father, a U.S. Air Force pilot shot down over Laos some 40 years earlier. Along the way, both women push their bodies to the limit while learning more about each other’s culture, the historic ‘Blood Road’ they’re pedaling, how the Vietnam War shaped each of their lives in different ways, and, ultimately, discovering more about themselves.

  • Director: Nicholas Schrunk
  • Producer: Sandra Kuhn
  • Writer: Mark Anders
  • Editor: Emad Hashim
  • Cinematographer: Ryan Young

Our Work

Picture Motion developed and produced a landscape report based on the key issue areas in the film and provided recommendations for the film’s audience engagement campaign starting with the film’s world festival premiere through each stage of distribution.

The Impact

Picture Motion confirmed 58 screenings of the film in 27 states over the course of our screening tour campaign, including a screening at the American Legion Annual Convention in July 2017 in Reno, NV. In addition, to date, $4507.83 ($3730.00 from donations from premiere screenings and $777.83 from community screenings) has been raised and donated to the Mines Advisory Group (MAG) to clear UXO from around the Ho Chi Minh Trail and surrounding areas.

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