Films can change the world.


    We make sure they do.


  • racing extinction background

    telling the story of climate change

    through the lens of species extinction.

    coming 2015

    supporting human rights on our

    farms by expanding  the fair food program.

    touring nationwide

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    harnessing national and

    local support for programs

    and policies related to youth


    in theaters now

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    Working to end sexual assault on college campuses

    in theaters February 27, 2015

What We Do

Picture Motion is the leading marketing and advocacy firm for issue driven films. We work with filmmakers and change makers to amplify awareness, expose injustice, and drive activism, with the goal of advancing social change. With offices in Los Angeles, New York and Washington D.C., we provide unmatched experience, services and influence. This powerful combination allows us to seamlessly handle all aspects of a social action campaign, from strategy & planning to project management and activation. Depending on the type of impact our partner is committed to, tactics can include partnership development, grassroots screening tours, digital engagement, policy & government relations, and impact measurement. Films can change the world. We make sure they do.

  • Social Action Strategy

    Through research and discovery we develop a comprehensive strategic plan and budget for your film’s social action campaign.

  • Partnership Development

    We are the experts in finding the experts, and we work with these experts to build and execute the film’s campaign

  • Grassroots Screenings

    We book the film on national and international screening tours, designed to maximize views and impact

  • Online Engagement

    Web, social media, email or mobile – we will build you and online engagement campaigns to meet your goals.

  • Measurement

    We use social media and conversation tracking tools on all our campaigns, and partner with others to measure and analyze the film’s resulting impact.

  • Consulting

    We work on a monthly campaign rate, but also provide consulting in any of the above areas at an hourly rate

Learn More


Film Campaigns

2013 has been a compelling and competitive year for documentaries, particularly for impact films. Right now we're working on improving the American education system, ending hate campaigns in Uganda, fighting Islamaphobia in America, and increasing accessibility in NYC. Check out these brilliant films and how they are creating lasting social change.

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    About the Film Three hours outside of Addis Ababa, a bright 14-year-old girl is on her way home from school when men on horses swoop in and kidnap her. The brave Hirut...

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    The Hunting Ground

    About the Film From the intrepid team behind The Invisible War, comes The Hunting Ground, a piercing, monumental exposé of rape culture on campuses, poised to light a...

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    SundanceNow Doc Club

    About the Project The SundanceNow Doc Club is dedicated to bringing you the world’s best documentaries and connecting audiences with a passionate community that...

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    A Small Section of the World

    About the Film A Small Section of the World is a documentary film that tells the inspirational story about a group of women from a remote farming region of Costa Rica...

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    Racing Extinction

    About the Film Utilizing state-of-the-art equipment, Oscar®-winner Louie Psihoyos (The Cove) assembles a team of activists intent on showing the world never-before-seen...

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    The Homestretch

    About the Film The Homestretch follows three homeless teens as they fight to stay in school, graduate, and build a future. Each of these smart, ambitious teenagers...

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    Above & Beyond

    About the Film The first major feature-length documentary about the foreign airmen in the ’48 War, ABOVE AND BEYOND brings together new interviews with the pilots, as...

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    Citizen Koch

    About the Film Citizen Koch breaks down the politically-motivated maneuvering behind the Supreme Court’s Citizens United ruling and the mainstreaming of extreme...

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    The Newbugh Sting

    About the Film Through an absorbing, insider look at the case of the “Newburgh Four,” The Newburgh Sting reveals the FBI’s role in targeting Muslim...

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    SEPIDEH: Reaching for the Stars

    About the Film SEPIDEH: Reaching for the Stars is the story of Sepideh, a young Iranian woman who is obsessed with astronomy and wants to become an astronaut, against...

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    Fed Up

    About the Film Thirty years ago the U.S. Government issued its first ever dietary guidelines and with it one of the greatest health epidemics of our time ensued. In her...

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    This Time Next Year

    About the Film This Time Next Year tracks the resilience of the Long Beach Island, NJ community for one year as they rebuild after 2012’s Hurricane Sandy. Using a...

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    God Loves Uganda

    About the Film God Loves Uganda is a powerful exploration of the Fundamentalist Evangelical campaign to change African culture with values imported from America’s...

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    A River Changes Course

    About the Film A River Changes Course is a story about three brave, young Cambodians, but it is also a story about all of us as we chart the course of our lives in a...

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    Inequality for All

    About the Film Inequality for All examines the crisis of widening income inequality in the US through the eyes and the influential work of Robert Reich.   About the...

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    MTV’s Rebel Music

    About the Film Rebel Music is a powerful new six-part series that looks into the lives of young people who are using art and music to ignite change around the world....

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    American Promise

    About the Film American Promise is a 12 year documentary journey on black male achievement. The film puts human faces to the unique social and emotional needs of black...

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    Food Chains

    About the Film Food Chains explores the exploitation of farm workers in the agriculture industry in the United States, the complicity of government and corporations in...

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    The Crash Reel

    About the Film Directed by Lucy Walker, The Crash Reel follows the “fall and rise” of U.S. champion snowboarder Kevin Pearce after he receives a traumatic brain...

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    Rich Hill

    About the Film Simply put, Rich Hill, is an examination of challenges, hopes and dreams of the young residents of a rural American town. The film follows three boys for...

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    First Generation

    About the Film The film is an inspiring documentary that explores the problem of college access faced by first generation and low-income students. The film tells the...

See All Films


Meet the Team

Our team has diverse and complimentary backgrounds in film marketing, independent film distribution, production, PR, education, activism and politics.

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    Christie Marchese

    Executive Director

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    Wendy Cohen

    Principal, Los Angeles

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    Heidi Nel

    Principal, Washington DC

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    Darcy Heusel

    Senior Director of Strategy

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    Megan Ryan

    Manager, Campaign Engagement

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    Alexandra Pearson

    Manager, Campaign Engagement

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    Rebecca Stern

    Manager, Campaign Operations

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    Emma Ho

    Manager, Marketing and Campaigns

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    Macrae McDermot

    Campaign Coordinator

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    Annabelle Baskin

    Campaign Coordinator

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    Kait Halibozek

    Campaign Coordinator

See Full Bios

Read Our Blog

We learn from every campaign we work on, and want to share that knowledge with you. Check out our blog for engagement campaign and distribution tips, as well as case studies from our favorite campaigns.

Browse All Posts

What We’re Saying

The impact + film space is an incredible community of storytellers, activists, creators and influencers. We like to do our part by sharing what we’ve learned from our campaigns at conferences, film festivals and via popular film blogs.

See Full List

American Promise is a multimedia campaign in which the documentary film serves as a point of entry into a larger conversation about how we can better understand and support African-American boys both academically, socially and emotionally.
– Darcy Heusel, Deadline.com

Don’t waste your time trying to make an audience work when it doesn’t. – Megan Ryan, Sundance.com

Say Hi!

We want to hear from you! Tell us what your working on and how you want to work with us. Just fill out the form on the left. Please include links to any media for your project, as well as any established goals and key dates.

45 Main Street, Suite 506, Brooklyn NY 11201




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